Lloyd’s Using Google Earth for Insurance Visualizations

Lloyds insurance visualizations in Google EarthLloyd’s has announced plans to offer agents and underwriters the means to see Lloyd’s data on Google Earth maps to plot their exposure to hurricanes, earthquakes, terrorist attacks and other catastrophes. The underwriters will be able to see specific visualizations for insurance exposure models related to catastrophes such as hurricanes, earthquakes, etc. The application uses Google Earth’s 3D abilities to make the visualizations more compelling by using techniques such as 3D bar charts overlayed over the specific locations of interest. “It should give underwriters increased confidence that they’re not going to be caught out by a hotspot.” says Paul Nunn, Lloyd’s head of exposure management.

Robert Caton, head of risk modelling at Hiscox, one of the insurers using Google Earth through Lloyd’s, says:

“It’s early stages yet, but what we have seen so far is promising.
“This tool provides a way of presenting a significant amount of relevant information about exposures in a way that’s clear and instructive and quickly highlights potential problem areas.
“A reporting tool of this sophistication could be expensive and time consuming to produce for individual agents so it’s pleasing that Lloyd’s is developing this type of tool, and making it available for use by the market.”

About Frank Taylor

Frank Taylor started the Google Earth Blog in July, 2005 shortly after Google Earth was first released. He has worked with 3D computer graphics and VR for many years and was very impressed with this exciting product. Frank completed a 5.5 year circumnavigation of the earth by sailboat in June 2015 which you can read about at Tahina Expedition, and is a licensed pilot, backpacker, diver, and photographer.


  1. Is this as far as it went or did it go inhouse? Need some development assistance? Am a insurance surveyor?

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