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August 20, 2009
Non-profit's Guide to Using Google Earth/Maps
Many non-profit organizations have found Google Earth and Maps to be fantastic tools to help raise awareness (and money) for their causes (and organization). The organizations which have received the most benefit have put together a message in a way which takes advantage of the geographic information and data available from Google's mapping tools. If the non-profit cause is particularly interesting to a wide audience, Google sometimes takes a hand in helping introduce these non-profits through their Outreach program. This means the mapping content gets promoted through Google blog posts, and included in Google Earth layers which can give your non-profit, and your cause, incredible exposure to millions of people around the planet.
The Google Earth Outreach program has also developed a suite of tools and tutorials to make it easier to develop Google Earth and Maps content.
This past spring, Chris Peters and Mano Marks (of Google) wrote an excellent article which serves as an introduction and guide to using Google's mapping tools to help non-profits. It has a great compendium of links to examples, tools, guides, forums, and blogs to help non-profits.
All of these tools and tips are equally applicable to anyone looking to develop useful content with Google Earth.
Here are some examples of non-profit content which have experienced great exposure through Google Earth:
Posted by FrankTaylor at August 20, 2009 7:59 AM
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Posted by: luv2boat at August 21, 2009 3:18 PM
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Very timely article, Frank. I want the non-profit organization for which I volunteer my time to sign-up with “Google For Non-Profits” so they can take advantage of Google’s integrated and diverse products. Your article will help me with my proposal to the board of directors.