The British Army has some teams climbing Mount Everest in the Himalayas, and has a nice web site documenting the expeditions. Not only that, but they have created some Google Earth files for showing the routes and positions of the teams. The web site, and the expeditions, obviously are partly designed to aid recruiting – you can get a DVD showing why being in the Army is for you. Included in the list of Google Earth files is the route of the main team , and their current position (right now they are at the base of the mountain waiting for weather to begin climbing). Yet another example that Google Earth is a great vehicle for advertising and marketing (see also Adidas, Discovery Channel, King Kong, and Fiat). Via Computer Active.